HowTo Schema Generator
Generate HowTo JSON-LD with a name, total time, supplies and tools, and ordered steps with text and optional images. Copy structured data for tutorials.
HowTo JSON-LD
What is the HowTo Schema Generator?
The HowTo Schema Generator builds HowTo JSON-LD structured data for step-by-step tutorials and guides.
- HowTo with ISO 8601 totalTime
- HowToSupply and HowToTool lists
- Ordered HowToStep entries with text and image
- Automatic step positioning
- Empty fields omitted for clean output
- Free and fully client-side
How to use the HowTo Schema Generator
- 1
Enter the name of the task the guide accomplishes.
- 2
Set the total time in minutes, converted to a duration automatically.
- 3
List supplies and tools, one per line.
- 4
Add a step row for each instruction, with optional image URL.
- 5
Copy the generated HowTo JSON-LD into your page.
About the HowTo Schema Generator
The HowTo Schema Generator builds HowTo JSON-LD structured data for step-by-step tutorials and guides. Enter the task name, total time, any supplies and tools needed, and an ordered list of steps, and a valid script block is generated live for you to paste in.
HowTo markup describes a process to search engines using proper HowToStep, HowToSupply and HowToTool entities, and each step can include its own text and image. It keeps your instructions machine-readable for answer engines and assistants even where visual rich results are limited.
The tool runs fully in your browser, converts your total time into an ISO 8601 duration, and omits empty fields. It is built for creators of tutorials, documentation and support content who want structured, reusable how-to markup.
Frequently asked questions
What is HowTo schema used for?
HowTo schema marks up a set of steps that complete a task, such as a repair, recipe process or setup guide. It tells search engines the structure of your instructions — the tools, supplies, time and ordered steps — so the content can be understood and reused by answer engines and assistants.
Do HowTo rich results still appear in Google?
Google reduced HowTo rich result visibility in Search, so the visual step-by-step cards appear far less often than before. The markup remains valid schema.org and still helps AI search, assistants and answer engines parse your instructions, so it is worth adding to genuine how-to content.
What is the difference between HowTo and Recipe schema?
Recipe is a specialised type for cooking with ingredients and nutrition, while HowTo is the general type for any step-by-step process like assembling furniture or configuring software. Use Recipe for food and HowTo for everything else that involves ordered steps.
How is total time formatted in HowTo schema?
totalTime uses ISO 8601 duration format, so 45 minutes is PT45M and two hours is PT2H. This generator converts the minutes you enter into that format automatically, covering the full time to complete every step.
Should each HowTo step have an image?
Images are optional but recommended when they clarify a step. Adding a relevant image URL to each HowToStep improves comprehension and can enrich how the content is presented in assistants and answer engines. Use images that genuinely show that step, not decorative stock photos.
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